PURE is an all-natural, unflavored, whey protein isolate with no artificial sweeteners, fillers or bulking agents. Its easily and quickly absorbed into the body to rebuild and repair lean muscle tissue. We have sourced one of the highest quality and purest forms of protein found in the US.

*    Zero Fat, Zero Carbs, Zero Sugar, Zero Lactose, Gluten-free
*    Excellent source of essential and branched chain amino acids (BCAAs)
*    Clean. Pure. Premium. Has virtually no flavor or odor
*    High metabolic efficiency: Biological value (BV) of 100
*    Protein digestibility-corrected amino acid score (PDCAAS) of 1.0
*    Manufactured using a gentle ion-exchange process for a highly purified & isolated undenatured whey protein

A single scoop melts into a your food or drink - it's instantized. Blend into hot soup, V8 juice, scrambled eggs, yogurt, chicken pot pie, or any semi-liquid food or liquid.  PURE does not affect the taste or texture of the liquids or foods it is blended with.

Suggested Use - Blend a scoop of Pure with either a small amount of liquid or semi liquid food before folding into or blending into larger quantities.

Tip 1: Blend Pure with Greek yogurt, curry powder, and sliced scallions -  fold in cubed rotisserie chicken and top with sliced almonds for a delicious protein-filled chicken salad.

Tip 2: Blend Pure with a little water into a smooth paste, blend into a bowl of hot soup for a lunch that is bursting with protein and flavor.

Tip 3: Blend a little V8 juice into PURE, stirring until it melts into a smooth liquid - add more V8 to taste and lots of ice. 

Nutritional Properties of PURE
PURE is a ultra clean, complete protein that delivers all of the essential amino acids needed by the human body, without carbohydrates and fat.  In addition to providing protein to the diet, many other health benefits have been attributed to consumption of whey protein.  Whey protein has been proven to have a positive effect in a number of areas including physical performance and weight management.

Physical Performance and PURE
Whey protein isolate initially gained popularity in sports nutrition products as a source of high quality protein and as a rich source of the branched chain amino acids (BCAA) isoleucine, leucine and valine, necessary for building muscle and lean body mass, and improving body composition and enhancing athletic performance.  PURE is a soluble, easy to digest whey protein that is quickly absorbed into the body to start rebuilding and repairing lean muscle tissue.

Weight Management and PURE
PURE is a unadulterated source of protein without carbohydrate and fat, making it an ideal protein source for higher protein, lower carbohydrate & fat, and low glycemic index diets.  Protein helps to stabilize blood glucose levels that are already within the normal range by slowing the absorption of glucose into the bloodstream.  This may reduce hunger by lowering insulin levels and making it easier for the body to burn fat.  PURE is also rich in the amino acid leucine, which research has proven to preserve lean muscle tissue while promoting fat loss.